Common name: Blanket Flower 
This perennial produces masses of large, crimson red blossoms from early summer all the way into early fall, even under hot and dry conditions.
These perennials require little care once established. They are heat tolerant and actually prefer to be grown in poorer soils. They get their name from the manner in which they used to blanket North American prairies with their blooms. They can still be found in fields and along roadsides in the prairie region and into the Rockies. Attract butterflies, and are deer resistant.